Raymond Werner

Raymond is a Digital Media Specialist  that has over 15 years of experience in the creative service industries. His talents include Graphic Design, Photography, Videography, and Digital Marketing.

His professional career started after he graduated from the Art Institute of Atlanta with a Bachelor Degree of Fine Arts in Graphic Design. His professional experiences include working in eCommerce, publishing, design studios, Manufacturers and a variety of small businesses.

What makes Raymond unique is his fine art background, mixed-in with a passion for graphic design, a dash of photography topped off with a pinch of videography, and garnished with being, a husband and a father!

Food & Drink Photography from Raymond Werner, BFA on Vimeo.

GRAPHIC DESIGN

  • Brochure Designs
  • Signage Designs
  • Flyer Designs
  • Magazine Designs
  • Product Catalogs
  • Annual Reports
  • Book Designs
  • Poster Designs
  • Custom Travel Book Designs
  • Custom Greeting Card Designs
  • Print Ad Designs

CORPORATE IDENTITY DESIGN

  • Logo Design
  • Corporate Identity Design
  • Branding Style Guides
  • Business Card Design
  • Letterhead and Stationary Design

VIDEOGRAPHY

  • DSLR Filming (Multi-Camera Set-up)
  • Professional Sound Recording
  • Professional Lights
  • Professional Video Editing

DIGITAL MARKETING

  • Social Media Management
    • Facebook & Instagram Marketing
    • Twitter Marketing
    • HootSuite
  • E-Commerce Art and Photography
  • E-Commerce Product Listings
    • Amazon Vendor Management
    • Fulfillment by Amazon Management
    • Amazon Seller management
  • Content Management Systems (CMS)
    • WordPress Editing & Set-up
    • SquareSpace.com Editing
    • SquareUp Editing
  • Website Image Optimization
  • Slide Show Video Editing
  • Google My Business
  • Google Ads
  • SEO and Key Word Selection
  • Digital Ads, Banner Ads, etc.
  • Email Marketing
    • HubSpot Email Marketing
    • Constant Contact Email Marketing
    • MailChimp Email Marketing

FINE ART & ILLUSTRATION

  • Traditional Art & Illustration
  • Digital Art & Illustration
  • Digitize Artwork for Web and Print

SUMMARY

  • A creative and reliable Digital Media Specialist with over 15-years of experience.
  • Exceptional bilingual communication skills that promote collaboration among cross-functional teams.
  • Outstanding interpersonal skills that build on positive relationships with internal and external customers.

WORK EXPERIENCE

Digital Media Specialist: June 2023–Current                                                                              

Tri-State Communications, Canton, Georgia

  • Print Design: Magazines, Brochures, and other Custom Publications
  • Digital Media: Banner Ads, WordPress, Podcasts, MailChimp, and EnvisionWise
  • Social Media Management: Facebook, Instagram, Threads, X (Formerly Twitter), LinkedIn, TikTok, YouTube, Vimeo
  • Digital Marketing and Analysis: Meta Business Suite, Google My Business, Google Analytics, LinkedIn Analytics
  • Editorial Photography for Articles and Advertisements that include food, product, and people.
  • Videography and Video Editing

Graphic Designer/Photographer: Jan. 2022–June 2023

Raymond Werner Photography and Design, Dallas, Georgia

  • Graphic Design: Brochures, Magazines, Menus, and Information Graphics
  • Corporate Identity Design and Branding for restaurants, bakeries, cafes, and small retail businesses
  • Digital Marketing: Email and Social Media Design and Digital Marketing Analysis
  • Photography for Food, Drink, Products, Portraits and Corporate Events

Graphic Designer: Feb. 2020 – Jan. 2022

Americo Manufacturing, Acworth, Georgia

  • Created new designs for print and digital marketing materials by developing digital newsletters, advertising, social media, and e-blasts, driving traffic and revenue for the organization
  • Corporate and Private Label Branding that include utilizing the program Bartender to create labels for packaging and managing label workflow and set-up.
  • Product and Staff Photography
  • Uploaded Products to popular e-commerce platforms of Amazon and Office Depot

SKILLS

  • Creative design solutions utilizing typographic and conceptual problem solving.
  • Excellent verbal and written communication skills, fluent in Spanish
  • Adobe Express, InDesign, Illustrator, Photoshop, Fresco, Bridge, Dreamweaver, Acrobat, Lightroom, Premiere
  • Canva, Affinity Designer, Publisher, Photo
  • Procreate for Digital Illustration, and Procreate Dreams for 2D Animation.
  • Microsoft Word, Excel, PowerPoint, Outlook, Teams, SharePoint, and Access
  • HTML, CSS, CS Cart, WordPress, Jetpack, SquareSpace, SquareUp, and EnvisionWise
  • MailChimp, HubSpot Marketing, and ACT! Marketing Automation
  • Hootsuite, Meta Business Suite, Facebook, Instagram, Threads, TikTok, X (Formerly Twitter), and LinkedIn
  • Google My Business, AdWords, Analytics, Business Suite
  • Asana, SalesForce, Figma, Notion

EDUCATION & CERTIFICATIONS

  • Certificate in Digital Marketing Science, Kennesaw State University, Kennesaw, Georgia
  • Certificate in Google Analytics and Google AdWords
  • Certificate in Email Marketing, HubSpot
  • Certificate in Social Media Marketing, SO ME Academy
  • Bachelor’s Degree of Fine Arts in Graphic Design, the Art Institute of Atlanta, Atlanta, Georgia
HubSpot Academy Email Marketing Certified